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Helping consumers spot phony ‘green’ claims on Earth Day and beyond
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Helping consumers spot phony ‘green’ claims on Earth Day and beyond

Earth Day is April 22 and it’s not just for environmental writers.  From solid waste to clean energy to careers and more, there’s an ecology claim to scrutinize on pretty much every business beat. Even NASCAR, the embodiment of internal-combustion engine worship, tries an earth-friendly spin:  Its Race to Green initiative is encouraging tree planting to [...]

A new way to look at housing prices:  NYT’s shows what a buck will buy
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A new way to look at housing prices: NYT’s shows what a buck will buy

I always admire alternative storytelling, from video to maps to interactive graphics or just clever ways that writers use prose.  A a recent business story in the New York Times recently caught my eye and I think it’s just ripe for biz reporters nationwide to localize. In “The buck shops here,”the NYT columnist Ben Schott [...]

Forbes publishes ‘Curbing Cars’, an EBook by Micki Maynard
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Forbes publishes ‘Curbing Cars’, an EBook by Micki Maynard

The most recent Forbes EBook is by Micheline Maynard, Reynolds Visiting Professor of Business Journalism at the Cronkite School at Arizona State University and a Forbes contributor. ‘Curbing Cars: America’s Independence From the Auto Industry,’ is the sixth book in Forbes’ EBook series.  Distributed by Vook for $6.99, the book looks at one of the [...]

So just why is 4/20 a day to celebrate pot .. and other marijuana stories ideas
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So just why is 4/20 a day to celebrate pot .. and other marijuana stories ideas

Not all of the grass enjoyed this coming weekend will be that bright green stuff cushioning dyed hard-boiled eggs. In an interesting confluence of events, Easter Sunday shares April 20 with what’s come to be known as National Weed Day, when marijuana is smoked and publicly celebrated in parks and plazas nationwide; Wikipedia calls it [...]

Money Monday:  Making sense sense of the financial advice industry
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Money Monday: Making sense sense of the financial advice industry

We’re midway through National Financial Literacy month and our look at resources and story ideas for addressing personal finance coping skills at various life stages.  This week, middle-age — the group that’s coping with myriad financial concerns from their kids’ (and perhaps their own) student loans to elder care to planning for their own old [...]

USA Today’s Charisse Jones on tackling business travel writing
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USA Today’s Charisse Jones on tackling business travel writing

When USA Today’s Business Travel Correspondent Charisse Jones moved onto the travel beat about 4 years ago, she didn’t know what to expect. She had spent her entire career as a hard news reporter at the Los Angeles Times, covering issues on social justice and even had her share of L.A. riots coverage which won [...]

Mainstreaming climate change: The most important issue of our age
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Mainstreaming climate change: The most important issue of our age

Years ago, Gannett pioneered “mainstreaming” of minorities and others on the margins of conventional news coverage. For example, instead of having a minority business beat, newspapers should integrate minority owners, workers, customers, analysts and other experts into as many stories as possible. The term has probably fallen aside but the idea is still a good [...]

Quicktips: Mad Men kitsch, real-estate glitch, Passover product pitch
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Quicktips: Mad Men kitsch, real-estate glitch, Passover product pitch

We’re amid one of those stimulating times of year when the seasonal news pegs are so numerous it’s hard to keep up.  I missed National Love Your Produce Manager Day and going to have to take a pass on National Garlic Day; hoping to squeeze in some Earth Day ideas but meanwhile here are a [...]

Follow-up ideas to the gender-wage gap headlines
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Follow-up ideas to the gender-wage gap headlines

President Obama commemorated Equal Pay Day by inking an executive order that addresses the wage gap between men and women, at least at federal contractors.  And while Equal Pay Day (the day a female worker catches up to a male worker’s total wages for the previous year) has come and gone, the issue remains along [...]

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